Sponsorships
Building a Partnership
The primary purpose of a consumer (public) show is to bring buyers
(consumers) together with sellers of goods and services. Consumers
benefit from a diverse product mix, expert advice, education and
entertainment. Sellers benefit by consumer purchases, product and
brand awareness, public relations, research and development, and
product testing.
At
Show Technology,
our goal for our sponsors is simple: to create effective
partnership packages for helping you access more of your
markets, introduce new items, and sell more of your
products, & services. In past years, we have achieved
results for partners like True Value, Kitchen Aid, Icynene,
All-Clad Cookware, Lowes, Home Depot and Bank of America.
Today, with over 24 shows across the country, including Canada, we have the
financial resources and expertise to achieve results for
you.
Your company can take advantage of these sponsorship packages
which would incorporate your company into our large, advertising
campaign typically valued a hundreds of thousands of dollars
per market. Additional advertising schedules on TV and
radio will promote your company, as well as, spotlight your
company’s participation in the show.
Why Be a Sponsor?
Relationship
Building
It's
your opportunity to share your corporate advertising message with
consumers and puts you in a position to build brand loyalty with
consumers one on one.
Brand
Awareness
Increase
your brand awareness as well as build credibility with the
consumers. Consumers are more receptive to the qualities of your
products or services because they attend our shows to gain more
information.
Boost
Employee Morale
These
events can excite your employees by directly involving them in the
creation of the on-site experience. Participation can be
dependant on the employee's performance or through an in-house
promotional program.
Sales
These
events drive sales, both at the event and after the the event from
image recognition. Unlike advertising, sponsorships provide an
opportunity to liquidate the costs of the program through on-site
sales, bounce back programs and vendor support through
cross-promotional rights.
Please
contact us for more detail information on specific
sponsorship packages.